"Youth desire adult vices because they desire the status and freedom that they symbolize. The more that adults tell youth that they are not old enough or mature enough to imbibe (… have sex, drive, stay out past midnight, etc.), the more imbibing becomes a desirable act. So long as alcohol is seen as a status symbol of maturity, it is consumed in excess by those seeking any means of being validated as mature. The harder it is to get, the more status it confers."